THE HOLMAN ADVANTAGE

Overview

Partners Doug and Bill Holman collectively boast over a half-century of achievements in sales, customer relations, and performance management – including more than 13-years each managing growth and success as vice presidents with the San Diego Regional Chamber, California’s largest local chamber.

How does this work for you? We’ll leverage our real-world chamber expertise to deliver chamber-specific methodology, best practices, and processes that accurately match and enhance your team’s daily membership selling efforts.

Consistently carrying-out these processes reinforces the right behaviors so that sales success becomes second nature. Your membership reps and sales managers will perform significantly better, and your team will reach new heights.

Why Holman Brothers?

Experience

We know what works because we’re chamber guys with over 30 years of collective membership experience. We deliver proven membership growth and performance management systems for chambers of all sizes.

Dedication

Our entire practice is dedicated to serving chambers of commerce. Every solution is specifically designed to help chambers recruit more members, expand member relations, and enhance performance management.

Customization

We recognize that every chamber is unique. We’ll work with you to understand your distinctive sales challenges and opportunities and deliver a made–to–order solution that works best for your chamber.

Real–World Application

Your reps and sales leader will quickly comprehend the material, buy-in to our processes, and achieve lasting results because our chamber specific solutions apply to the challenges they face every day.

Our process

Step 1: DISCOVERY

Every chamber is unique, with its own culture, challenges, and opportunities. We’ll conduct a thorough discovery process to understand your chamber’s inner workings, gain key insights, and fully appreciate your objectives.

Step 2: CONCEPT OPTIMIZATION

We utilize the findings to develop actionable processes, strategies and a consistent framework to help your membership professionals become more efficient and reach new heights. We reconvene with you to obtain your feedback, input and endorsement.

Step 3: ASSET DEVELOPMENT

Once you endorse the concept, we develop your customized user-friendly asset (playbook, plan or system) loaded with content that is readily absorbed and implemented to improve performance steadily.

Step 4: TRAINING & IMPLEMENTATION

We prepare your team with the tools, resources and confidence to drive the results you need. Core implementation and training are accomplished via highly interactive sessions that incorporate scenario-based learning, exercises, and role play.

Step 5: SUSTAINMENT & TRAINING REINFORCEMENT

Finally, we empower your team to achieve long-term results via a robust sustainment and training reinforcement strategy that ensures real-world skills adoption and results.